Communication design seeks to attract, inspire, create desires and motivate people to do or think something using words, images, artifacts, spaces, sound, and movement. Your job is to explore and create original concepts—not merely to emulate others' ideas (although others will inspire you)—and to expand your ideas about what it is to communicate.
Sunday, September 11, 2011
Eggleston's Aesthetic
American photographer William Eggleston was raised in Mississippi, he was credited with experimentation and use of colour negative film. Inspired by Henri Cartier Bresson and Walker Evans, Eggleston has a unique ability to tune one's eye and make them notice things, a spoon shining on a Kentucky windowsill or a red dumpster against an orange wall in Memphis. Often compared to fellow Southerner William Faulkner who like Eggleston employ ironic events and macabre to examine values of the American South. A notable example is Eggleston's The Red Ceiling featured on Radio City's record jacket by Big Star.
KELLY CHIA
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